Bybit Introduces Bybit TradFi Platform for Trading Traditional Assets
On June 16, Bybit made a groundbreaking move by launching its new platform, Bybit TradFi, which allows users to trade gold, forex, stock CFDs, global indices, and commodities directly within its app. This marks the first time a major crypto exchange has offered such a diverse range of financial products in one platform.
The introduction of Bybit TradFi expands Bybit’s offerings beyond digital assets, positioning the platform as a comprehensive financial hub that bridges the gap between traditional and emerging markets. With this new service, Bybit’s 70 million users now have access to the five largest global markets without the need for separate software installations like MetaTrader 5, which is commonly used for traditional asset trading.
Ben Zhou, CEO and co-founder of Bybit, expressed the company’s commitment to breaking down barriers between different financial markets. He stated, “Investors are looking for opportunities, and some legacy barriers between emerging and traditional financial markets are only artificial. Bybit TradFi represents our commitment to breaking down these walls.”
One of the key features of Bybit TradFi is its multi-market access, allowing traders to manage both crypto and traditional assets from a single account and wallet. This streamlines cross-market strategies and reduces the number of intermediaries involved in trading activities. The platform also offers direct trading for major stock CFDs, including popular companies such as Apple, Amazon, Tesla, and Google.
Bybit’s foray into traditional finance reflects a larger trend of crypto-native firms expanding into the traditional finance space to meet the growing demand for portfolio diversification in the face of macroeconomic uncertainty. The company’s Gold & FX pilot service, launched earlier this year, set a daily trading volume record of $24 billion on April 17.
To incentivize adoption of Bybit TradFi, the platform is currently offering a 50% fee discount on stock CFD trades for eligible users until June 23. The service is powered by Infra Capital and is licensed under Mauritius FSC, although it is not available in the European Economic Area and other restricted jurisdictions.
Looking ahead to Bybit’s 2025 roadmap, the company aims to solidify its position as a hybrid finance hub by integrating traditional finance products such as Treasury bills into Bybit Earn, launching new restaking and DeFi tools, enhancing wallet security and usability, and introducing a Web3 Points rewards program to boost user engagement. The roadmap also emphasizes expanding on-chain asset management solutions and strengthening the connection between centralized and decentralized services.
In 2024, Bybit experienced record growth, tripling its user base to over 60 million and achieving an average daily trading volume of $36 billion. With the introduction of Bybit TradFi and its ambitious roadmap for the future, Bybit is poised to continue its upward trajectory as a leading player in the digital asset and traditional finance markets.