What Is This Sorcery, a trading card game built on Ethereum layer-2 networks Skale and Abstract, has recently launched a Kickstarter campaign to raise funds for the production of physical cards. This campaign not only serves as a fundraising tool but also as a means to attract a broader audience of Web2 gamers.
The Kickstarter campaign, aiming to raise a minimum of $20,000 for the production of physical cards, has already garnered over $6,700 in funding. With stretch goals extending up to $80,000, additional promotional and rare cards can be added to the set.
According to What Is This Sorcery co-founder and CEO Nick Grossi, Kickstarter is actively supporting the campaign by providing advertising, advice, and conducting a month-long email campaign targeting relevant users who have backed card game campaigns in the past.
Grossi emphasized that Kickstarter is not just about fundraising but also about generating genuine interest from players outside of the Web3 space. By leveraging the platform, the game aims to reach mainstream gamers, demonstrate demand to potential investors and partners, and avoid creating unsustainable market conditions typically associated with Web3 presales.
What Is This Sorcery has made history as the first Web3 game to partner with Kickstarter, marking a significant milestone in bridging the gap between Web2 and Web3 gaming. This collaboration signifies that Web3 games can appeal to traditional players if marketed effectively, setting a precedent for how Web3 games can integrate into mainstream gaming markets.
Unlike traditional Web3 games that rely on crypto-native fundraising methods such as NFT sales or token launches, What Is This Sorcery’s approach focuses on reducing crypto-native fundraising rounds to establish a more sustainable model for crypto gaming. Grossi believes that over-monetizing before a game’s release can lead to a lackluster fan base, hence the importance of showcasing the product and building a community before offering game assets for sale.
The recent sale of 1,500 Genesis Stone NFTs on Abstract and the upcoming Season 0 airdrop campaign on Skale demonstrate the game’s commitment to engaging with its community in a meaningful way. The Kickstarter campaign will fund the production of physical cards embedded with near field communication (NFC) chips, enabling contactless communication with devices and seamless integration with in-game battles.
Supporters of the Kickstarter campaign will receive exclusive cards, items, and early access to the game, showcasing a unique approach to fostering longevity and mass adoption in Web3 projects. By offering a playable game with both physical and digital assets, What Is This Sorcery sets a new standard for Web3 projects looking to attract a wider audience and drive true engagement.
In conclusion, the partnership between What Is This Sorcery and Kickstarter represents a significant step towards mainstream adoption of Web3 gaming, showcasing the potential for innovative and inclusive approaches to game development and fundraising in the crypto space.
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