The Bitcoin Bond Company: Pierre Rochard’s New Venture to Acquire $1 Trillion in BTC by 2046
Pierre Rochard recently announced the launch of a new firm focused on Bitcoin-backed structured finance, called The Bitcoin Bond Company. Rochard, the former vice president of research at Riot Platforms, will serve as the CEO of the new venture, aiming to acquire $1 trillion in BTC by 2046 on behalf of its clients.
The company’s primary goal is to bridge institutional capital with Bitcoin through a regulated framework of structured products with third-party custody. According to Rochard, the firm will target credit allocators seeking volatility protection and equity risk-takers pursuing Bitcoin outperformance. The long-term vision includes acquiring $1 trillion worth of BTC for clients over the next 21 years.
Rochard shared that the idea of a BTC-backed securitization company had been on his mind since he first learned about Bitcoin, aligning naturally with his background in asset-backed finance. The concept became more tangible following the election of President Donald Trump, signaling a shift in regulatory posture.
The Bitcoin Bond Company’s mission is to create long-term relationships between credit allocators and risk-takers, providing transparent, regulated, and efficient risk transfer for the global strategic reserve asset. Rochard emphasized the importance of expanding access to Bitcoin’s utility by packaging the asset into structured finance vehicles that meet institutional requirements for transparency, regulation, and risk management.
The company’s approach aligns with the trend of institutional products built on top of crypto-native assets, including exchange-traded products (ETPs) and asset-backed notes. Rochard highlighted the success of recently launched Bitcoin ETFs, which he deemed as the most successful product launches in the history of the financial industry.
Rochard believes that institutional investors are often constrained by volatility, while risk-seeking participants are looking for leveraged opportunities. The Bitcoin Bond Company aims to bridge these profiles with structured instruments designed to accommodate both, creating long-term value for both sides.
In framing the launch as part of a broader effort to fulfill Bitcoin’s original utility as decentralized, electronic cash, Rochard emphasized the core utility of decentralization in offering users sovereign control over their capital. He concluded with the view that capital markets will increasingly recognize Bitcoin as a strategic collateral asset.
Overall, The Bitcoin Bond Company represents a significant step towards integrating Bitcoin into traditional financial markets, with the potential to reshape the landscape of structured finance and institutional investment. Rochard’s vision for the company aligns with the growing recognition of Bitcoin’s value and utility in the evolving financial ecosystem.