DV8 Public Company Limited, a publicly listed firm in Thailand, is undergoing a transformation as it shifts its focus to become a Bitcoin Treasury firm. The company recently announced the appointment of Chatchaval Jiaravanon as its new Chairman, a move that signals a significant shift in the company’s direction.
Jiaravanon, a well-known business magnate in Thailand, is best known for acquiring Fortune Magazine in 2018 and is part of the influential Charoen Pokphand Group family. His appointment as Chairman comes as part of a broader leadership revamp at DV8, aimed at aligning the company with emerging crypto-native financial models.
Under Jiaravanon’s leadership, DV8 plans to adopt Bitcoin-centric treasury practices and invest in DeFi, corporate governance innovation, and next-generation digital infrastructure. The company also has ambitions to build a crypto-integrated digital banking system that supports long-term financial inclusion and innovation across Southeast Asia.
The new board of DV8 will consist of 11 members, including key figures from both traditional finance and the Web3 ecosystem. This diverse group brings together deep local business knowledge with international experience in crypto asset management and blockchain development, positioning DV8 to become a major player in digital asset strategy and crypto-financial infrastructure.
Jiaravanon’s experience with blockchain startup Lightnet, which launched in 2020 to provide low-cost remittance services for underbanked migrant communities in Southeast Asia, further strengthens DV8’s position in the crypto space. The recent acquisition of DV8 by a strategic consortium, which includes prominent crypto investment groups such as UTXO Management, Sora Ventures, and Kliff Capital, has also been met with enthusiasm from market observers.
All investors involved in the acquisition have agreed to a 12-month lock-up period, signaling a strong vote of confidence in DV8’s new direction and the Thai crypto market as a whole. Jason Fang, founder of Sora Ventures, expressed excitement about Thailand’s potential in the crypto and DeFi space, stating, “Thailand at one point had the 4th largest DeFi users in the world. It’s a hidden gem, and now we’ll unlock it together.”
Overall, DV8’s leadership changes and strategic partnerships position the company for growth and success in the rapidly evolving crypto and blockchain landscape. With a focus on innovation and financial inclusion, DV8 is poised to make a significant impact on the Southeast Asian digital economy.

