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Immutable — the gaming-focused crypto company with titles like Gods Unchained and Guild of Guardians — is evolving and expanding its reach in the gaming industry.
With a portfolio of 500 games from various developers under its wing, Immutable is demonstrating a strong presence and influence in the gaming world.
Interview with Justin Hulog, Chief Studio Officer
In a recent interview, Justin Hulog, Immutable’s chief studio officer and former Riot Games employee, shared insights into the company’s progress and future plans. Hulog acknowledged the challenges of managing a vast array of games, but remains optimistic about the opportunities ahead.
Reflecting on the past three years, Hulog emphasized the significant growth and development within Immutable. He highlighted the successes and lessons learned from recent game launches, such as Guild of Guardians and Ravenquest.
Embracing Innovation with zkEVM
Immutable is shifting its focus towards zkEVM, a new chain that represents the future direction of the company. Hulog emphasized the importance of adapting to market trends and exploring the potential of Layer 2 solutions for gaming.
Embracing Diversity in Gaming Chains
Recognizing the diversity of gaming chains and the unique preferences of gamers, Immutable is reevaluating its approach to a walled garden ecosystem. The company’s shift towards a more open and adaptable model aims to cater to a wider audience and enhance the overall gaming experience.
Collaboration over Competition
Amidst growing competition in the gaming industry, Hulog advocates for collaboration and unity among Web3 gaming players. Rather than focusing on individual supremacy, he believes that collective efforts to advance Web3 gaming will lead to broader adoption and improved gaming experiences for all players.