World App has recently unveiled a major retail rollout of decentralized finance tools, granting more than 25 million users access to lending, borrowing, and yield-generating products directly within the app. This integration, powered by Morpho—a decentralized lending platform with over $4.5 billion in deposits—allows users to leverage assets such as WLD, WETH, USDC.e, and WBTC without the need for bridging or dealing with seed phrases.
With the introduction of the new Morpho Mini App and the browser-based Oku Trade interface, users can now earn rewards or take out loans without having to liquidate their assets. Verified users with a World ID will be given priority access to $5 million in token rewards that will be distributed over the next year, marking a significant milestone for Morpho on any blockchain.
The human-first design of World Chain plays a crucial role in this rollout. Gas fee subsidies for verified users make micro-lending a viable option, while World ID allows for targeted rewards to real users rather than bots. This approach not only enhances user experience but also opens up new opportunities for developers to leverage World Chain by integrating Morpho’s permissionless lending infrastructure and utilizing World ID for innovative use cases like under-collateralized credit and anti-bot loyalty programs.
In addition to this exciting development, Worldcoin has officially launched in six U.S. cities, enabling users to claim WLD tokens by scanning their irises at designated Orbs. The project has also revealed plans for a Visa-powered debit card connected to the World App, enabling users to spend WLD tokens at any merchant that accepts Visa. To address privacy concerns, Worldcoin has introduced features such as Personal Custody and the option for users to permanently delete their iris data.
Overall, these recent advancements in decentralized finance tools and Worldcoin’s expansion into the U.S. market signify a significant step forward in making blockchain technology more accessible and user-friendly for a wide range of individuals. With the seamless integration of these new features into the World App ecosystem, users can now enjoy a more streamlined and secure experience when engaging with decentralized finance products and services.