Telegram recently made waves in the NFT world by launching the Bored Ape Yacht Club’s first animated sticker pack on the TON blockchain. These stickers are now available in the app’s sticker store, marking a significant moment in the integration of NFTs into everyday chat environments.
Key Takeaways:
– The BAYC sticker pack was released on June 20, 2025, and can be accessed through Telegram’s @sticker_bot.
– Each sticker is an NFT on the TON blockchain, providing verifiable ownership and trading capabilities.
– Stickers can be purchased using Telegram Stars or various cryptocurrencies like TON, USDT, NOTCOIN, DOGS, and PX.
– The initial sale reportedly generated approximately $15.5 million in revenue.
– This drop illustrates how NFT content can seamlessly merge with regular communication and reach a broader audience.
How to Get Bored Ape Telegram Stickers:
Obtaining the BAYC sticker pack is a straightforward process. Users can join the official Bored Ape Telegram channel, access the pinned link, or message @sticker_bot to search for “BAYC” and make a purchase using Telegram Stars or supported cryptocurrencies. Once acquired, these animated stickers are instantly available for use in chats.
Furthermore, each sticker is backed by an NFT stored on the TON blockchain, ensuring users have true digital ownership. These stickers can be transferred to external TON wallets, sold on secondary markets, or shared with other Telegram users, offering a seamless experience for both beginners and experienced traders.
BAYC Sticker Drop and Mass Adoption of NFT IP:
The introduction of NFT assets through the BAYC sticker drop on a platform with over a billion users signals a growing demand for digital collectibles. The successful initial sales indicate that people are willing to invest in digital assets when the process is user-friendly and integrated into platforms they already use.
By combining collectible art with a popular messaging tool, this drop bridges the gap between seasoned Web3 participants and casual users. Telegram’s automatic creation of TON wallets for buyers simplifies the ownership of NFTs, making digital assets feel natural in everyday communication.
Practical Tips for Collectors and Traders:
Collectors should retain wallet receipts for each sticker to confirm ownership and be prepared for potential changes in payment methods. On secondary markets, prices can fluctuate rapidly, so collectors may choose to list spare stickers when the floor price triples to maximize profits.
For traders looking to flip stickers, having preloaded funds and a reliable internet connection is crucial for quick transactions during mint windows. Making small pricing adjustments can help listings stand out without sacrificing profit margins.
What This Means for Brands and Messaging Platforms:
The success of the BAYC sticker drop could influence how brands approach digital identity and ownership. With Telegram facilitating easy NFT onboarding through familiar actions like sending stickers, other platforms may adopt similar strategies. Future drops could include branded emojis, exclusive badges, or loyalty perks tied to chat engagement.
This launch highlights that NFTs can thrive outside traditional marketplaces and games, finding success where users communicate, interact, and share. As other messaging apps observe Telegram’s approach, we can expect them to explore blockchain features that enhance user experience while remaining discreet.
In conclusion, Telegram’s BAYC drop demonstrates that NFTs can flourish in familiar settings, blending fun, status, and value. This integration is just the beginning of a new era for digital assets in mainstream communication platforms.